We are Engineers who can Sell!

ASEG LLC is the culmination of twenty years of combining technical engineering services and sales representation. Our Associates are the bridge between our partners (principals) and the customer. By having experienced engineering backgrounds, we are able to bring highly technical solutions to the table resulting in a Win-Win-Win scenario for all. 

Founder: Brian Elzerman, Managing Member

Brian completed his BSME in 1988 including a cooperative program with General Motors. After assignments in product, quality, and manufacturing engineering at OEM and large and small suppliers, Brian started his Manufacturing Engineering Services, Inc. in 2000. After building a network of other technical professionals, he created ASEG LLC in 2018 to further develop the Adaptive model for technical sales representation. 

Vice President: Alex Hiday, Managing Member

Alex completed his BSIE in 2008.  Alex served several assignments through the years in Production, Quality, and Continuous Improvement Engineering all over the United States and Mexico. In 2017, Alex started Hiday Consulting, a small engineering consulting firm which led to a partnership in ASEG 2019.